“That's right, the only thing we're missing is traffic. But traffic can be gained through our existing user base or by attracting new users," said An Nuan as she asked Tan Yufei, "You must have done a lot of user acquisition work overseas. Do you have any good suggestions?"
"User acquisition is actually quite simple. As long as you're willing to invest money and resources, it's not difficult," replied Tan Yufei.
"I'm all ears."
"First, a good brand ambassador can attract a large number of followers. Second, a good promotional campaign can immediately attract many customers. After all, no one in this world can resist money. As long as the promotions are well-executed. Third, advertising. Ubiquitous advertising can attract eyeballs and thus gain followers. Fourth, word-of-mouth. Person-to-person promotion is the fastest way to make a sale. As long as I establish a solid foundation in terms of service and quality, and take it to the extreme. In North Wen, where the e-commerce industry is still underdeveloped, it's not difficult at all to become an industry leader."
An Nuan listened and agreed with Tan Yufei's suggestions.
She had wanted to transform the company into an e-commerce platform for ten years. Of course, it’s not easy for a company to pivot. It needs to be done gradually.
An Nuan felt this was a good opportunity to take the gamble.
She said, "Okay, let's proceed according to your suggestions. I'll hand over the user acquisition job for the e-commerce project to you. My focus is on convincing the board of directors to allocate money for this."
"How much does Boss An plan to invest?" asked Tan Yufei.
"Help me come up with a budget first. Based on your budget estimate, I can figure out the appropriate amount," said An Nuan.
"Got it. I'll try to get it to you today."
"It's almost noon now. Are you sure you can get it to us today?" An Nuan didn't want to pressure Tan Yufei too much.
"I'm used to this fast-paced work style from overseas."
"Looks like I'll have to give you a raise."
"I'd be very grateful for that." Tan Yufei didn't decline either.
"But you have to deliver results. As long as you produce results, I guarantee I'll give you a raise."
"I'll give it my all for the sake of my salary," Tan Yufei joked.
An Nuan also smiled. "I won't take up more of your time. Go get busy."
"Yes."
Tan Yufei left.
An Nuan watched Tan Yufei's back as he walked away.
She had only gotten to know him for half a month so far.
She was truly satisfied with this person's abilities.
But she didn't seem to remember this guy from her previous life.
So her understanding of him was a complete blank.
Of course she didn't really doubt him either.
Tan Yufei didn't appear to have any connection with the Gu family.
And the reason she specifically asked Tan Yufei to participate in this project was also to verify her assumptions.
She certainly hoped...
that she wouldn't get countered in the end.
...
Xia Hui Bank, Group Department General Manager's Office
Nie Ziming was so angry that his entire body was shaking.
The duck that was about to reach his mouth had flown away!
What on earth was Xiao Nanchen trying to do?!
Obviously useless and incapable, yet now he had become his direct superior.
In charge of the group department.
It was obvious he was put in charge of overseeing him.
On what basis did he have the qualifications to take on the position of General Manager Assistant?
He couldn't figure it out. He couldn't even restrain himself. His mind was in turmoil.
He gritted his teeth and forced himself to calm down. Then he picked up the phone and dialed, "Mr. Gu."
"What is it?" The tone on the other end was not good.
"Xiao Nanchen has come to Xia Hui Bank."
"Xiao Nanchen?" Gu Yan Sheng frowned.
It seemed he needed a second to recall who this person was.
If it wasn't for his sister's fondness of him, Gu Yan Sheng wouldn't even bother giving him any attention.
"Yes. He's now the General Manager Assistant. I've become a scapegoat."
"Didn't Xiao Nanchen divorce Xia Qiqi? On what grounds can he work at Xia Hui Bank?"
"I guess it must be because of Xiao Nanchen's mother, Xiao Qiang. Xia Zheng Hai has always been very fond of Xiao Qiang. He deliberately wanted to please her, so he arranged for Xiao Nanchen to join."
"How capable is he?" Gu Yan Sheng asked directly.
"It's his first day at work today. Can't tell yet."
"So the reason you called me today is because you want me to use my connections to get Xiao Nanchen to leave Xia Hui Bank. Don't want him blocking your path to advancement."
"Yes, that's part of my intention. It wasn't easy for me to get to my current position and gain the favor of so many board directors."
Just because of a Xiao Nanchen, all my previous efforts feel wasted.
"Xiao Nanchen probably doesn't have much capability. No need to worry too much. Xia Zheng Hai is no rookie in the business world. He wouldn't nurture someone useless and put them in such an important position. As long as Xiao Nanchen can't handle the responsibility, you can take him down."
"The key issue is, I still feel very unhappy right now.
Xia Zheng Hai is truly ruthless and cold-blooded.
After all these years of my service, I still can't compare to a single hair of Xiao Nanchen's."
"Stop whining pointlessly. With your background, being able to ingratiate yourself with the Xia family is already aiming very high." Gu Yan Sheng scorned.
This reminded Nie Ziming of Gu YanXuan's earlier sarcasm.
He gripped the phone tightly, obviously trying to restrain himself.
The Gu family looked down on him from their bones. He remembered it all.
One day when he gains power, he will definitely make the Gu siblings regret ever looking down on him like this.
"However, I can think of a way to slightly improve your mood."
"What is it?" Nie Ziming asked.
"Announce to the public that Xiao Nanchen and Xia Qiqi are divorced. Once it's known they are divorced, Xiao Nanchen actually has no qualifications to sit in such a high position. It'll be easy for the board of directors to oppose it. Of course, Xia Zheng Hai is the Chairman. He has absolute veto power. But even if it doesn't change anything, it can still upset Xiao Nanchen mentally. Furthermore, Xiao Nanchen cares so much for Xia Qiqi. Announcing their divorce externally while announcing your relationship with Xia Qiqi internally, can you imagine Xiao Nanchen's state of mind?" Gu Yan Sheng spoke casually, clearly not bothering to view Xiao Nanchen importantly at all.
Upon hearing Gu Yan Sheng's suggestion,
Nie Ziming also felt slightly relieved.
He had to admit, after truly interacting with Gu Yan Sheng, he discovered just how despicable and shameless Gu Yan Sheng was!
His schemes for harming others were clearly more outstanding than his capabilities.
"Oh right, there's something I should give you advance notice about."
"What is it?"
"The Gu Corporation wants to become an international e-commerce company. Currently short on funds. Help me prepare a loan of 10 billion or so."
"It seems your previous loans haven't been repaid yet. According to procedure, you can't borrow anymore."
"That's why I'm giving you advance notice, to get you to prepare in advance."
"10 billion also exceeds my authority limits." Nie Ziming still held some rejection.
"Nie Ziming, can you not understand? I'm telling you to find a way early, precisely so I can borrow the money lawfully and properly!"
Nie Ziming's eyes tightened.
Was Gu Yan Sheng suggesting for him to commit a crime?!